Centric Software Presents Centric AI Studio

Centric Software launches Centric AI Studio, a generative AI platform designed to impact how consumer products are created, developed and commercialized. Building on Centric Software's concept-to-commercialization platform, Centric AI Studio extends AI directly into connected product workflows, enabling advancement of product creation and decision-making across the lifecycle, the company shares.

Centric AI Studio is a generative AI platform for product creation, built for enterprise product teams connecting creative generation directly to PLM data and operational workflows. Fully integrated with Centric PLM, the platform enables brands to generate and refine concepts, visualize assortments, accelerate development and create launch-ready assets within connected workflows spanning design, development, merchandising, sourcing and digital commerce.

"Unlike standalone AI tools focused primarily on image generation, Centric AI Studio is purpose-built for operational use across the entire product lifecycle," says Vincent Picou, chief AI officer of Centric Software. "By connecting AI-generated outputs to trusted product data and approval workflows within Centric PLM, brands can move beyond disconnected experimentation and confidently scale AI across product creation and commercialization."

Across the product lifecycle, Centric AI Studio enables teams to:

• Generate sketches, concepts, colorways and product variants in seconds.

• Visualize products, materials and assortments earlier in development.

• Create on-model, lifestyle and commerce-ready imagery with reduced photoshoot dependency.

• Accelerate merchandising, assortment reviews and cross-functional decision-making.

• Strengthen supplier collaboration with connected specification and development visuals.

• Keep all outputs connected to live PLM product data, workflows and approvals.

By embedding AI directly into connected product workflows, brands can move from sequential to parallel ways of working, enabling earlier validation, faster approvals, reduced rework and more scalable commercialization across the product lifecycle.

"Centric AI Studio represents a major leap forward in how consumer products are created, developed and commercialized," says Fabrice Canonge, CEO of Centric Software. "By embedding generative AI directly into the product lifecycle and connecting it to trusted product data and operational workflows, brands can accelerate decisions, reduce development friction and scale commercialization far more effectively."

Join the webinar and see Centric AI Studio in action.

Sources: Press materials received from the company and additional information gleaned from the company’s website.