December 29, 2011
By DE Editors
Z Corporation will sponsor “Reality Redesigned,” a student-focused design competition and online reality show that will spawn new mountain bike designs created by riders. The show is produced by host and Executive Producer Jeremy Bout and others involved in “The Edge Factor Show,” who are joining forces with Pinkbike.
The show bills itself as “the ultimate design contestwhat happens when the biggest names in North American manufacturing, design and engineering throw open the doors and allow both mountain bikers and designers alike to have at it.” In addition to entertainment, the episodes can serve as curriculum material for science, technology, engineering and mathematics (STEM) teachers across North America.
The contest will spotlight the design process from drawing board to finished product. Z Corporation Technical Support Specialist and mountain bike rider Dave Mee will “ZPrint” prototypes of three finalists in three categories, in preparation for a showdown at the RAPID 2012 Conference May 22-25, 2012. The winner will be announced live at the Z Corporation booth. The winning design will then be manufactured and tested by a pro rider.
Sources: Press materials received from the company and additional information gleaned from the company’s website.